Coinbase plans to enter the predictions and tokenized shares market

The American cryptocurrency company aims to launch a comprehensive platform, which in addition to the cryptocurrency trade, will also include tokenized actions, prediction markets and more.

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• Coinbase He prepares to offer tokenized actions, sales of tokens and prediction markets in the US.
• Will compete with platforms such as Kalshi, Robinhood, Kraken and Polymarket.
• The new products will be available in the coming months for American users.

Coinbase, one of the main exchanges based in the US.Everything Exchange) where all kinds of digital assets can be traded, including financial instruments traditionally outside the crypto ecosystem.

The news was confirmed by Max Branzburg, vice president of product of Coinbase, During an interview with the chain CNBC. According to the Executive, The new products will be available to American users in the coming months, marking a significant expansion of the company’s services.

“Everything you want to trade, in one place, on-chain … we are carrying all the assets to the chain: actions, prediction markets and more,” Branzburg declared. A promotional video released by Coinbase reinforces this futuristic vision, showing a unified platform of digital assets.

An ambitious strategy with multiple competition fronts

The launch of tokenized actions and other financial instruments in Blockchain Place a Coinbase in direct competition with actors already consolidated in similar niches. In the prediction market area, for example, the platform will face Kalshi, Currently the only federal license platform in the United States to operate this type of market.

Another relevant competitor is Polymarket, A firm that dominates the global landscape of prediction markets and that recently announced its return to the US market after acquiring Qcex, A licensed derivative bag.

As for the tokenized actions, Coinbase It adds to a growing trend between Fintech and Crypt platforms. Robinhood, Kraken and Gemini They have offered similar products, although so far limited to customers outside the US. The exchange entry into this market with a regulated offer and aimed at the US public could change the competitive dynamics of the sector.

Assets token is the key

This movement is part of a broader trend towards the tokenization of traditional assets, a strategy that seeks to combine the liquidity and accessibility of the crypto ecosystem with conventional financial instruments.

However, the regulatory environment in the United States remains uncertain. While companies like Kalshi They have managed to operate within the legal framework, many others have faced obstacles by the Bag and Securities Commission (SEC). In this sense, the success of Coinbase It will depend in part on its ability to overcome regulatory complexities and ensure necessary licenses to offer these products nationwide.

In addition, the technological implementation of a platform “All-in-one” It implies significant challenges, both in terms of scalability and interoperability between different types of assets and protocols. The experience of Coinbase as infrastructure operator Blockchain He could play in his favor in this aspect.

The initiative of Coinbase Not only does it represent an expansion of your business model, but also one more step towards the fusion of traditional and decentralized finances. This vision could mark a change about what the mass adoption of technologies represents Blockchain In the financial field.

If you manage to overcome the technical and regulatory challenges, Coinbase It could be positioned as the leading platform in a new generation of financial infrastructure, where users can access a variety of assets from the same ecosystem, in a transparent and decentralized way.

Written article with the help of an AI content editor, edited by Angel Di Matteo / Diariobitcoin

Original image of UNSPLASH.

WARNING: Diariobitcoin offers informative and educational content on various topics, including cryptocurrencies, AI, technology and regulations. We do not provide financial advice. Cryptactive investments are high risk and may not be adequate for all. Investigate, consult an expert and verify the applicable legislation before investing. I could lose all its capital.

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