Openai seeks to challenge Google Chrome’s dominance with its own AI browser

By Canuto

Openai is about to enter the competitive market of web browsers, directly challenging Google Chrome and aiming to transform the navigation and digital advertising experience with artificial intelligence.

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• OpenAi will launch a web browser based on AI in the coming weeks.
• The creator of ChatgPT joins the competence of browsers with the aim of rivaling Google Chrome.
• Your browser will seek to integrate AI services and allow advanced interactions without leaving the interface.
• OpenAI could take advantage of the huge chatgpt users base and directly access to key online behavior data.

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OpenAIthe recognized pioneer company in artificial intelligence (AI), is about to launch a web browser driven by AI, thus taking a direct position in front of Google Chromethe most used browser worldwide.

This was advanced by three people familiar with the initiative A Reuters, commenting that start -up is scheduled for the coming weeks and that the product promises to change the paradigm of how consumers interact with the web.

This bet could significantly impact the business model of Alphabetmatrix of Googlewhich bases much of its advertising income on the information collected through Chrome.

Yeah OpenAI It makes a relevant part of the 400 million per week of Chatgpt adopt their new browser, the pressure on the domain of Google In this sector it could increase considerably, the report points out.

The browser of OpenAI It will be designed with a chat interface similar to chatgpt, maintaining some interactions within that platform and thus reducing the need to visit websites in a traditional way, according to the sources to Reuters.

In this way, OpenAI Try to position your browser as the next generation of web experience, focused on the integration of intelligent assistants and advanced information processing.

OpenAi will face Google Chrome

To understand the magnitude of the challenge, it is enough to observe the current state of the market: according to cited data of Statcounter, Google Chrome It is used by more than 3,000 million people and controls more than two thirds of the global browse market. Compared, Safari of Applethe second most popular browser, has only 16 % participation.

Last month, OpenAI He said he had 3 million commercial users who paid for chatgpt, according to the report.

The success of Chrome Not only lies in its ease of use, but in its ability to collect and use web behavior data to refine directed advertising, representing approximately three quarters of the income of Alphabet. Access to this data has been so valuable to Google that the US Department of Justice.

Given this context, the strategy of OpenAI It could consist of not resorting to simple “plugins” or extensions, but to create a browser built from the base, from Chromiumthe same open source that uses Chromethe sources advanced.

This approach would grant OpenAI greater control over the data collected and the possibility of thoroughly integrating their AI agents, such as Operatordirectly in the navigation experience.

Browse competition grows with AI

During this year, other startups have presented innovative browsers with similar functionalities. The Browser Company and Brave browsers promoted by AI capable of executing actions by the user, while Perplexity launched Cometalso enhanced by technology. Opera It was another that integrated AI functions in the latest version of its browser.

OpenAIHowever, it has the advantage of its extensive user base and the knowledge of world -class engineers, including the recent incorporation of two former vice presidents of Googlewho were part of Chrome’s original developer team.

Under Sam Altman’s leadership, OpenAI The technology industry has revolutionized since the launch of ChatgPT at the end of 2022. Faced with the competition of giants such as Google and new startups like Anthropicthis expansion represents the search for new growth areas. Last May, the company ventured in the hardware when acquiring the startup Io for USD $ 6,500 million.

At the time of publication of this article, there have been no official announcements by OpenAI.

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Written article with the help of an IA editor, edited by Hannah Pérez / Diariobitcoin

Edited image of Unspash

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