Unicaja launches a digital broker to facilitate investment operations for its clients
Unicaja announced this Tuesday the launch of a new digital broker which aims to facilitate investment operations for its clients by simplifying the purchase and sale of securities in national and international markets, providing them with “greater autonomy, flexibility and capacity for analysis.”
The new platform is part of the entity’s digital innovation strategy, aimed at offering competitive, personalized and financial solutions. aligned with the needs of today’s investor.
This tool is includes among the latest technological improvements carried out by Unicaja Banca Privada and that adapt to its range of first-class products, with open architecture, and advisory services and discretionary portfolio management premium that it offers according to the different investment profiles.
The ‘broker’ incorporates advanced functionalities that substantially improve the stock market operations of the entity’s clients, with analysis tools, flexible contracting and access to global markets. Through this system Clients can operate in fixed and variable income, both in national and international markets; execute market orders and manage corporate operations such as takeover bids and increases, and access detailed portfolio analysis, with monitoring of profitability and temporal evolution.
“This new broker allows the entity to advance in our commitment to digitalization and innovation. Our objective is to offer our clients financial solutions that translate into an agile, secure and personalized investment experience”said the director of Private Banking, Personal Banking and Investment Products of Unicaja, Javier López de Heredia.
Unicaja bases one of its strategic lines on digital innovation and the continuous improvement of financial services, positioning itself as an entity “modern and customer-focused”while consolidating its offering of advisory and portfolio management services through Unicaja Banca Privada
