Línea Directa offers discounts of up to 150 euros for referring friends or family
The insurer Direct Line has launched a commercial campaign for which it will reward through discounts of up to 150 euros on policies to clients who recommend friends or family, as explained in a statement.
As part of its loyalty program, The company will reward current customers who recommend friends or family with 30 euros so that they become clients, who in turn will receive another 30 euros.
This bonus is not cash, but rather it is presented as a discount on the renewal of current insurance or on the contracting of new ones. For it to be effective, the recommended client has to take out a car, motorcycle or home policy.
In the same way, those insured who are recommended to Línea Directa will obtain other 30 euros direct discount in the price of the policy they contract with the company.
The hotline loyalty program, which offers discounts on a number of brands in addition to this new benefit, has reached one million customers in November.
