They launch a campaign to encourage consumers to know their digital rights already “not accept the unacceptable”
The European Digital Transition Association (AETD), an entity adhered to the Digital Rights Observatory, has launched a ‘spot’ coinciding with the World Consumer Rights Daywhich is celebrated this Saturday, March 15, under the premise of “not accepting the unacceptable.”
According to Ricardo Rodríguez Contreras, president of the AETD, the objective of the campaign is “sensitize the audience about their rights As digital consumers and enhance good practices. “Aimed at users of digital environments, the announcement seeks to raise public awareness of how to act and move in the digital environment in a safe way, with special attention to young people in their status as maximum digital users.
The announcement shows various daily images in the digital environment to promote good practices on a day -to -day basis. Thus, the protagonists of the spot face scenes such as The reception of false news and manipulated images, The delivery of personal data or discrimination for not understanding technology. It also focuses on social networks and the exploitation of emotions, a message specially addressed to adolescents and young people.
The campaign is launched in a social context in which knowledge about the existence of a series of digital rights Among the Spanish population increases every year, but still 35% do not know that their fundamental rights must be respected in the digital field, according to Eurobarometer data corresponding to 2024, five points less than in 2021.
Most believe that “digital security” is missing
The same report also indicates that 73% of Spaniards believe that the digitalization of public and private services He is facilitating his daily life. Among the factors indicated to improve the use of technology, they cite The need for improvements in matters of Cybersecurity (81%) and in the digital competitions of the population (83%), also maintaining as an important factor human support in the access and use of digital technologies and services (83%). 61% indicate that security is not well guaranteed In the digital environment, as well as in the content for children and young people, a perception that has increased 21 points in the last year.
He Report on the state of the digital decade 2024 The European Commission also emphasizes that Spanish citizenship has digital powers above the European average. In 2023, 66.2% of the Spanish population had at least a basic level of digital skills, compared to 55.6% of the rest of European countries. Despite the improvement with respect to Europe in basic digital competences, these percentages underline The importance of promoting greater education and sensitization on digital rights to guarantee a safe and conscious interaction in the digital environment.
The Digital Rights Observatory It has among its objectives the impulse, monitoring, debate and dissemination of digital rights between citizens and different public and private organizations. The Digital Rights Observatory is part of the Digital Rights Program, a public-private initiative promoted by Red.es that brings together 150 entities united in the defense, analysis and promotion of digital rights and in the implementation of the Charter of Digital Rights of Spain approved in 2021.
